Millennium Hotels and Resorts Middle East and Africa (MHR MEA) took part at the recent Arabian Travel Market, which marked the first in-person trade and travel show held in Dubai since the COVID-19 pandemic.
For the first time, the Arabian Travel Market was held in a hybrid format, in-person from 16 to 19 May, and virtually from 24 to 26 May for participants who were not able to go to Dubai. Themed “A New Dawn for Travel and Tourism”, the event spotlighted global pandemic news, and how the various measures and strategies, such as vaccination rollouts and border reopenings, would affect the industry.
The Arabian Travel Market is an international travel and tourism exhibition for the Middle East held in Dubai. It was first established in 1994, and the 2021 edition welcomed travel professionals from over 100 countries for the in-person event.
