care

CDL’s senior management, staff and the hardworking team behind Norwood Grand.

Leadership
On The Ground:
Where Worker
Care And
Safety Begins

CDL’s senior management team recently visited its upcoming residential project site, Norwood Grand, as part of the team’s ongoing ground engagement efforts.

Inspired by Toyota’s Production System that reflects the philosophy of “Genchi Genbutsu” (現地現物, Gemba or go and see for yourself), emphasising first-hand leadership observations to gain accurate insights, CDL’s Gemba Walk aims to connect with workers and observe work processes directly for continuous improvement, and to deliver a simple but vital message: safety and well-being come first.

A key focus was the risk of working at heights, with reminders to stay vigilant during high-risk tasks. The Most Safety Conscious Supervisor and Worker were also presented to recognise individuals for their strong commitment to safety on site.

In appreciation of their hard work, cooling scarves and isotonic drinks were handed out to help workers stay cool in the heat.


CDL's Group Chief Operating Officer Mr Kwek Eik Sheng and CDL's Group General Manager Mr Chia Ngiang Hong (3rd and 4th from left) distribute cooling scarves to workers as a gesture of care and appreciation for their well-being.

CDL’s Group Chief Financial Officer Ms Yiong Yim Ming is pictured distributing isotonic drinks to workers to promote hydration and heat stress management.

Amid recent Zika virus alerts in the Woodlands area, the team also reinforced the importance of preventing mosquito breeding — highlighting the shared responsibility for public health and workplace hygiene.

This visit underscores CDL’s commitment as a WSH Advocate, promoting a culture of safety through ground engagement, open communication, and collective ownership.


CDL’s senior management, staff, and Woh Hup’s management team at Norwood Grand’s site.
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